Tashara Parker is an Emmy award-winning journalist at ABC News in Dallas, Texas covering transportation as well as diversity and inclusivity-focused stories. Featured as one of WFAA’s preeminent voices, the Daybreak anchor brings experience, vibrancy and authenticity — capturing the attention of viewers in an engaging and informative way, all the while creating loyalty and social impact.
Coined as a “community-focused storyteller”, Tashara is the go-to source for highlighting organizations and individuals who have historically been underrepresented and misrepresented in mainstream media. As a dedicated visionary and one of Dallas’ most influential voices, Tashara utilizes her platform to volunteer hundreds of hours to many organizations, including the Boys and Girls Clubs of America and her sorority, Delta Sigma Theta Sorority Incorporated.
In October 2020, Tashara sparked a global conversation following backlash for a natural bun hairstyle she wore on-air. Praised by viewers, her response achieved virality, igniting a national discussion surrounding natural hair discrimination, and evolving organically with the launch of her “Bun Ministry” movement — a rapidly budding space to celebrate, educate and empower individuals on the journey and love for all things natural hair.
In the spirit of innovation, her acclaimed original series “Rooted” for the ABC network affiliate WFAA, was met with rave reviews for tenaciously tackling the taboo topic of Black hair and professionalism within the workplace. In amplifying this message, Tashara was quickly catapulted as one of the many universal thought leaders tapped for commentary and dialogue on the ever-evolving subject.
With a dedicated following both on and off the air, the journalist is described by viewers as “someone who truly cares about people and this community”, recently earning her the honor of “Best Broadcast Journalist” by the Dallas Weekly. With this powerful mantra lighting her path, Tashara continues to carve her slate within the industry as not only a journalist, but also as a social innovator — bringing both DFW and the best in community storytelling to the forefront.